I took a few interesting screenshots comparing $QDEV (-0.61%) with other popular indexes $IWDA (-0.23%) , $CSPX (-0.29%) , $FGEQ (-0.31%) and $VWRL (-0.28%)
It is about the annualized 10-year total return (price + dividends)
World Quality Aristocrats: ≈15%
MSCI World: ≈11%
S&P500: ≈13%
FTSE All-World: ≈10%
Fidelity: ≈11%