2Yrยท

๐—˜๐—ฆ ๐—œ๐—ฆ๐—ง ๐—”๐—Ÿ๐—Ÿ๐—˜๐—ฆ ๐—˜๐—œ๐—ก๐—š๐—˜๐—ฃ๐—ฅ๐—˜๐—œ๐—ฆ๐—ง

/ Just because Coke tastes good doesn't mean you have to buy the stock



My professor explained something interesting yesterday, I need to briefly capture his words and wrap them up in a meaningful way.


๐™„ ) ๐˜ฝ๐™š๐™ž๐™จ๐™ฅ๐™ž๐™š๐™ก๐™š for beginners buying.

๐™„๐™„ ) ๐™’๐™–๐™จ ๐™จ๐™ค๐™ก๐™ก๐™ฉ๐™š ๐™ข๐™–๐™ฃ ๐™จ๐™ฉ๐™–๐™ฉ๐™ฉ๐™™๐™š๐™จ๐™จ๐™š๐™ฃ ๐™ˆ๐™„๐™‰๐˜ฟ๐™€๐™Ž๐™๐™€๐™‰๐™Ž ๐™ฉ๐™ช๐™ฃ

๐™„๐™„๐™„) ๐™•๐™ž๐™ฉ๐™–๐™ฉ ๐™ข๐™š๐™ž๐™ฃ๐™š๐™จ ๐™‹๐™ง๐™ค๐™›๐™จ (Chair of Strategic Business Management)



tldr: skips to III)




๐—œ) ๐—•๐—ฒ๐—ถ๐˜€๐—ฝ๐—ถ๐—ฒ๐—น๐—ฒ


"๐˜๐˜ค๐˜ฉ ๐˜ฃ๐˜ช๐˜ฏ ๐˜ท๐˜ฐ๐˜ฏ ๐˜Š๐˜ฐ๐˜ญ๐˜ข convinced ๐˜ถ๐˜ฏ๐˜ฅ ๐˜ฌ๐˜ฐ๐˜ฏ๐˜ด๐˜ถ๐˜ฎ๐˜ช๐˜ฆ๐˜ณ๐˜ฆ ๐˜ด๐˜ฆ๐˜ช๐˜ต ๐˜‘๐˜ข๐˜ฉ๐˜ณ๐˜ฆ๐˜ฏ ๐˜ข๐˜ถ๐˜ค๐˜ฉ regular ๐˜œ๐˜ฏ๐˜ฎ๐˜ฆ๐˜ฏ๐˜จ๐˜ฆ๐˜ฏ ๐˜ฅ๐˜ฆ๐˜ณ๐˜ฆ๐˜ณ ๐˜—๐˜ณ๐˜ฐ๐˜ฅ๐˜ถ๐˜ฌ๐˜ต๐˜ฆ, ๐˜ฅ๐˜ฆ๐˜ด๐˜ธ๐˜ฆ๐˜จ๐˜ฆ๐˜ฏ ๐˜ฉ๐˜ข๐˜ฃ๐˜ฆ ๐˜ช๐˜ค๐˜ฉ ๐˜ฎ๐˜ช๐˜ค๐˜ฉ ๐˜ซ๐˜ฆ๐˜ต๐˜ป๐˜ต ๐˜ฆ๐˜ฏ๐˜ฅ๐˜ญ๐˜ช๐˜ค๐˜ฉ ๐˜ฅ๐˜ข๐˜ป๐˜ถ ๐˜ฆ๐˜ฏ๐˜ต๐˜ด๐˜ค๐˜ฉ๐˜ญ๐˜ฐ๐˜ด๐˜ด๐˜ฆ๐˜ฏ ๐˜ฎ๐˜ช๐˜ณ ๐˜ฅ๐˜ช๐˜ฆ ๐˜ˆ๐˜ฌ๐˜ต๐˜ช๐˜ฆ ๐˜ช๐˜ฏ๐˜ด ๐˜‹๐˜ฆ๐˜ฑ๐˜ฐ๐˜ต ๐˜ป๐˜ถ ๐˜ญ๐˜ฆ๐˜จ๐˜ฆ๐˜ฏ ๐Ÿ˜Š"


"๐˜๐˜ค๐˜ฉ ๐˜ง๐˜ข๐˜ฉ๐˜ณ๐˜ฆ ๐˜ด๐˜ฆ๐˜ช๐˜ต 3 ๐˜‘๐˜ข๐˜ฉ๐˜ณ๐˜ฆ๐˜ฏ ๐˜›๐˜ฆ๐˜ด๐˜ญ๐˜ข ๐˜ถ๐˜ฏ๐˜ฅ ๐˜จ๐˜ญ๐˜ข๐˜ถ๐˜ฃ๐˜ฆ ๐˜ด๐˜ฆ๐˜ฉ๐˜ณ ๐˜ข๐˜ฏ ๐˜ฅ๐˜ข๐˜ด ๐˜’๐˜ฐ๐˜ฏ๐˜ป๐˜ฆ๐˜ฑ๐˜ต ๐˜ฅ๐˜ฆ๐˜ณ ๐˜๐˜ช๐˜ณ๐˜ฎ๐˜ข, ๐˜ฅ๐˜ฆ๐˜ด๐˜ธ๐˜ฆ๐˜จ๐˜ฆ๐˜ฏ ๐˜ฉ๐˜ข๐˜ฃ๐˜ฆ ๐˜ช๐˜ค๐˜ฉ ๐˜ฎ๐˜ช๐˜ณ ๐˜ฆ๐˜ช๐˜ฏ๐˜ฆ ๐˜ฆ๐˜ณ๐˜ด๐˜ต๐˜ฆ ๐˜—๐˜ฐ๐˜ด๐˜ช๐˜ต๐˜ช๐˜ฐ๐˜ฏ ๐˜ข๐˜ถ๐˜ง๐˜จ๐˜ฆ๐˜ฃ๐˜ข๐˜ถ๐˜ต."


A year ago, the WAZ even said:

"๐˜๐˜ˆ๐˜ˆ๐˜•๐˜Ž, ๐˜ฅ๐˜ช๐˜ฆ ๐˜ˆ๐˜ฌ๐˜ต๐˜ช๐˜ฆ๐˜ฏ ๐˜ฅ๐˜ฆ๐˜ณ ๐˜ก๐˜ถ๐˜ฌ๐˜ถ๐˜ฏ๐˜ง๐˜ต". Sure thing, what could happen with Facebook, Amazon, Netflix, etc.?


Information leading to purchase decisions

(based on statistical bullshit, cf. https://app.getquin.com/activity/GDlzIDdeHe ), there is apparently not only on Instagram, where you can unfortunately often read "buy stocks you know first".

(NO, if you have no idea and no interest in learning, buy ANYTHING rather leads to high losses, diversified funds or ETFs are in the long term more sensible in the case).


The average does not manage to beat the market. So if you buy shares, you want to trade above average.

If you don't have the patience for valuation and market analysis, you underestimate the average market participant, so you should better bet on funds or world ETFs.


To come back to the WAZ example: Yes, FAANG are and were "good" companies.

From custumer point of view.


BUT

๐—˜๐—ฆ ๐—œ๐—ฆ๐—ง ๐—”๐—Ÿ๐—Ÿ๐—˜๐—ฆ ๐—˜๐—œ๐—ก๐—š๐—˜๐—ฃ๐—ฅ๐—˜๐—œ๐—ฆ๐—ง


! Everything that has happened, been produced, been achieved in the present, obvious future and past, has already been estimated by institutional providers and thus priced into the price!


Thus, all investment theories as in the above examples are invalid.

Also something like "Amazon has a good market position" is a pseudo argument. This is also known by those who can significantly influence the Amazon price.




๐—œ๐—œ) How do I know if it is not only a cool company, but also a ๐˜€๐—ถ๐—ป๐—ป๐˜ƒ๐—ผ๐—น๐—น๐—ฒ๐˜€ ๐—œ๐—ป๐˜ƒ๐—ฒ๐˜€๐˜๐—บ๐—ฒ๐—ป๐˜?


[Well, actually everything is priced in, we don't have more informatioen than others and therefore everything is overestimation and rationally you are forced to invest passively, BUT...]


On valuation there was a good post here the other day from @TheAccountant89
https://app.getquin.com/activity/laOUVhfFDI?lang=de&utm_source=sharing


Otherwise one could at least consider the following:



  • Macro development, future forecast FED, ECB and difference to the priced in


  • Long-term Chart outlook


  • Upcoming Annual General Meetings etc.



(In the sense @sharkace how far are you with the projections?)




๐—œ๐—œ๐—œ) ๐—ญ๐—ถ๐˜๐—ฎ๐˜ ๐—บ๐—ฒ๐—ถ๐—ป๐—ฒ๐˜€ ๐—ฃ๐—ฟ๐—ผ๐—ณ๐˜€


, "As an investor, you have to keep one thing in mind. A stock value is a number that reflects an entire company. It is not something as easy to understand as profit, sales or loss, which we can easily explain to ourselves logically, many more things have an impact on this number that many do not even know!

So if you think you can play in this game, don't think you will be recognized, don't even think you will be noticed! You are not a player, you are the game! And then such a small part of the game that none of the players care about their existence."




#learn
#learninvesting
#stockanalysis


https://www.commerzbank.de/portal/de/ratgeber/finanzen/aktienbewertung-so-gehen-sie-vor.html

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@ccf - thanks, this blind 'buy shares of companies whose products you use' really gets on my nerves
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@ccf
I've also fallen into this thought from time to time. But in retrospect, it's complete nonsense. And since I don't have that much time for stock research, I have a large part in ETFs. The time I save, I can use to earn more money.
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You're absolutely right! In the retirement home I always booze Heineken beer, but the share comes me not in the depot๐Ÿ˜Š
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See important post, especially for newbies but also people who have been around longer. I think this is a big fundamental mistake that many investors make. @ccf
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Especially in the U.S., the market is very efficient, and the chisel is priced in. But only the most (not quite 100%). In Europe, the market is somewhat less efficient, but also very efficient, but if you look at the EM, you see a relatively inefficient market. A lot of things are not priced in. For this reason, there are also many active funds in these regions that still beat the broad market.
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I wouldn't say everything is priced in, but rather most of it. There is already here and there an edge but as @ShovelStocks already says not with the well-known names. Also with China values that annoys me here. Yes, it is so undervalued and why do not risk-averse hedge funds go in on mass? Also, the pricing never runs efficiently because exaggerations to the top or bottom are not uncommon. It is really a very difficult topic. Gudda contribution Mr. Helm @ccf
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Ultimately, it doesn't matter whether you like a company or not. It's about the profit you make
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Buying shares whose brands you know and like has two advantages in my opinion: 1. as a newcomer to the stock market, you usually have little relation to how the capital market works. Especially with generally popular shares, there is often news that moves the price (Tesla, Microsoft, bmw, etc...) for example, I had put a few Lufthansa shares (strong cyclical) in my portfolio as my first share in 2017. So I was able to gain experience of how strongly the capital market can react to news (eurowings and Niki news at the time). 2. the marketing aspect or the popularity of a brand certainly also has no insignificant influence on the price performance of a share. For example, one notices that Apple is ingenious in creating a lock in effect and thus drawing more customers into its own universe (who then often stay). If this development can be continued in the future, this also has a positive feedback on the future share price development. Overall, however, key figures and factual analyses are probably a more reliable indicator than mere brand enthusiasm. In my opinion, however, it can make sense, especially if you still have little experience, to get to know how the stock market works.
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I think the idea is actually quite good but... you assume in your examples that it was the end of the line in each case. So yes, basically a certain future growth is priced in, but that doesn't mean that the company can't grow even stronger or longer.
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