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Harley Davidson

Stock
Stock
Ticker: HOG
HOG

Price

Price

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Historical dividends and forecast

All dividend data

Harley Davidson has so far distributed $0.375 in 2026. The next dividend will be paid on 24.09.2026

$0.592

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Frequently asked questions

The market capitalization of Harley Davidson is $2.92B. Market capitalization is a measure of the total market value of a publicly traded company. It is calculated by multiplying the current stock price by the total number of outstanding shares.
The Price-to-Earnings (P/E) ratio (TTM) for Harley Davidson is 17.38. This ratio helps investors assess whether a stock is overvalued or undervalued compared to its earnings.
Harley Davidson's Earnings Per Share (EPS) over the trailing twelve months (TTM) is $1.617. EPS indicates the company's profitability on a per-share basis.
Currently, 19 analysts cover Harley Davidson's stock, with a consensus target price of $27.89. Analyst ratings provide insights into the stock's expected performance.
Over the trailing twelve months, Harley Davidson reported a revenue of $4.24B.
Harley Davidson's Earnings before interest, taxes, depreciation, and amortization (EBITDA) over the trailing twelve months is $441.71M. EBITDA measures the company's overall financial performance.
Harley Davidson has a free cash flow of -$133.07M. Free cash flow indicates the cash generated after accounting for cash outflows to support operations and capital assets.
Harley Davidson employs approximately 5,500 people. It operates in the Consumer Discretionary sector, specifically within the Motor Vehicles industry.
The free float of Harley Davidson is 102.88M. Free float refers to the number of shares available for public trading, excluding restricted shares.

Financials

Market Cap 
$2.92B
EPS (TTM) 
$1.617
Free Float 
102.88M
P/E ratio (TTM) 
17.38
Revenue (TTM) 
$4.24B
EBITDA (TTM) 
$441.71M
Free Cashflow (TTM) 
-$133.07M

Pricing

1D span
$27.61$28.34
52W span
$17.09$31.23

Analyst Ratings

The price target is $27.89 and the stock is covered by 19 analysts.

Buy

6

Hold

9

Sell

4

Information

Harley-Davidson, Inc. is engaged in the manufacture and sale of custom, cruiser, and touring motorcycles. It operates through the following segments: Harley-Davidson Motor Company, LiveWire, and Harley-Davidson Financial Services. The Harley-Davidson Motor Company segment manufactures, designs, and sells at wholesale on-road Harley-Davidson motorcycles as well as motorcycle parts, accessories, general merchandise, and related services. The LiveWire segment is an all-electric motorcycle brand with a focus on pioneering the two-wheel electric motorcycle space. The Harley-Davidson Financial Services segment engages in the business of financing and servicing wholesale inventory receivables and retail consumer loans, primarily for the purchase of Harley-Davidson and LiveWire motorcycles. The company was founded by William Sylvester Harley, Arthur Davidson, Walter C. Davidson, Sr. and William A. Davidson in 1903 and is headquartered in Milwaukee, WI.

Employees
5,500
Industries
Motor Vehicles
Sector
Consumer Discretionary

Identifier

Primary Ticker
HOG

Knockouts

Real-time data from LSX · Fundamentals & EOD data from FactSet
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