The outgoing Porsche $P911 (+0.1%) CEO Oliver Blume believes the sports car manufacturer is well positioned for the future following the realignment. In "Bild am Sonntag", he referred to having implemented a comprehensive realignment of structures, costs and product strategy by 2025.
There has been considerable investment in completely flexible drive systems: combustion, hybrid and electric. This has created a "very robust position for the future", said Blume, admitting that Porsche is in a "massive crisis". At the same time, he was optimistic: "There will be a clearly positive trend from next year."
On Friday, Posche had announced a slump in profits and justified this with the realignment. The billions in costs for the extension of the combustion engine have almost completely wiped out the profit of the sports and off-road vehicle manufacturer Porsche in the first three quarters. The management expects that the low point will be passed this year and that Porsche will improve noticeably from 2026.
Source text (excerpt): Handelsblatt, 10/26/2025
