1J·

Consumer & Co

It is worrying to see how American consumer staples stocks and other higher-quality dividend stocks are being driven into the ground. Shows me that things are in trouble over there. Tech and Ki are mainly holding the flag up. I miss the rotation of the market into the above markets. Hope that starts slowly.

An outright correction would pull these already battered stocks down another 10-15%.

$PG (+0,98 %)
$CLX (+0 %)
$KHC (-1,56 %)
$GIS (-0,51 %)
$CL (+1,62 %)
$KMB (+0,5 %)
$PEP (-1 %)
$SBUX (-1,35 %)
$DGE (-1,72 %)
$RI (-1,03 %) and many more

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8 Commentaires

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I think this means that the sector in question has already suffered well and that an all-encompassing correction could possibly end "mildly". I am also anti-cyclical in this sector and buy regularly.
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They will shine again in the next real bear market like 2022 at the latest - I got into the sector last month, you don't always have the opportunities.
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The US consumer is not doing well. Sentiment is poor and falling steadily.
If the AI values now also collapse, then the 401ks will bleed and consumption will fall further.

I would possibly look for consumer stocks in EM.
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@Epi Do you have any candidates? I only have Coupang $CPNG
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@Neyney No, I don't have any specific candidates. But they should be easy to find.
I just had a look and of course $MELI came up, but $SE also looks exciting. I also see great potential in the area of e-commerce in particular through the use of AI in sales and logistics.
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@Epi dedicated consumer stocks in EM, I would almost rather bet on a high dividend EM ETF
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@Sebastian85 Also works. There are usually many banks included. They react somewhat differently to consumption. You should know this in order to adjust your expectations accordingly.
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