NotCo partners with PepsiCo to introduce plant-based Doritos and nuggets in Chile
Chilean food technology company NotCo has partnered with PepsiCo to bring two new plant-based products to the Chilean market: NotMayo Doritos and NotChicken Nuggets Flamin' Hot.
These products have been developed to combine the bold flavors of popular snack brands with plant-based ingredients to meet the growing consumer demand for plant-based alternatives.
The collaboration combines PepsiCo's established brand presence with NotCo's AI-powered innovation, enabling the rapid development of plant-based versions of Doritos and chicken nuggets.
Matías Muchnick, CEO of NotCo, explains: "PepsiCo is one of the world's leading companies. What they do, they do extremely well, including the selection of their partners. In NotCo, we have found a company that values speed as much as we do and is not afraid to innovate and disrupt. That was critical to this dynamic of bringing two brands together and creating something unexpected for consumers."
PepsiCo's extensive experience in the global snacking market provides a strong platform for these new products, particularly with well-known brands such as Doritos.
