Alphabet
$GOOGL (-0.74%) has announced the planned acquisition of Hubspot
$HUBS, (+0.75%) a provider of marketing software. Hubspot achieved a turnover of 2.2 billion dollars and a loss of 176 million dollars last year.

The takeover was intended to help Alphabet compete with Microsoft $MSFT (+3.69%), Oracle $ORCL (+4.7%) and Salesforce
$CRM (+1.9%) but encountered concerns about possible antitrust investigations.

The current company value Hubspot is valued at 25 billion dollars.