I stopped smoking almost two years ago - and shortly afterwards bought shares in Imperial Brands. For a few months now, I've also been running a savings plan $IMB (-0.83%)which I use to get my "smoky" money back: I invest one symbolic euro per day.
While others continue to smoke, I benefit threefold - on the one hand through the cost savings and on the other through the increase in value/dividends from Imperial Brands.
In addition, my health thanks me.
