20H·

Where are my beauty queens

I don't really like the chart $ELF (+0.44%) not really so good now. With the slide below 122, we now have a falling trend line.


The fact that we are moving back into a downtrend after strong figures is not necessarily positive either.


But I couldn't find any negative news, maybe you know more. Maybe elon has something to do with it.


The figures on 29.1 will definitely be decisive as to how things will continue here.

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14 Comments

I have just bought more
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No problem at all in chart terms. You have to switch to the slightly higher time frames. I think it's good that we're approaching the important support level again; we can stay in the zone for a while longer and accumulate more trading volume.
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@DerAzubi hmm I would have been satisfied with testing just before the short-seller report. I don't like the possible SKS either
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@Lumimyrsky Do you have a Discord account? I can send you what I've drawn in there. Would hate to make a post about it... we really need attachments in the comment function.
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@DerAzubi yes but unfortunately no more access. But you are welcome to write briefly where your zones are in $
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@Lumimyrsky I only have my cell phone at my disposal, so here are the rough zones: possibly a reversal at $117, which would just be a correction of the previous upward movement.
Otherwise the support at $100, which I would very much like to see again, so that a nice big bottom is formed over a longer period of time.

But I think the upward momentum is a little too high. For my entry scenario it has to be exceeded, but that is too far away from the potential bottom in percentage terms... bad CRV
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@DerAzubi yes 117 I would still be there. But I definitely don't want to see 100 again. I would simply be too afraid of a possible SKS with a double top. But let's see, maybe we'll know more with the figures
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@Lumimyrsky I don't really see a double top there, the SKS is not really meaningful enough for me in the daily, especially in the current bottom formation. And to be honest, the price target of the SKS would then be around the aforementioned $100 😂
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@BamBamInvest
Bam what's going on at Elf today?
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@Tenbagger2024 Elf Beauty sales trends slowed in last two weeks, says Morgan Stanley

Morgan Stanley analyst Dara Mohsenian tells investors in a research note that Elf Beauty U.S. scanner sales growth slowed to 5.5% year over year in the last two weeks, including Amazon first party, and were down 1.9% year over year in the last week. The firm notes that the timing of Martin Luther King Jr. Day and the LA wildfires pressured beauty category results in the last week. Morgan Stanley has an Overweight rating and $153 price target on the shares.
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Once again an overreaction in my opinion. It's about a period of two weeks and therefore -6% on the price 😬 = opportunity to buy more
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@Alexxela
And the argument why it was like that is plausible.
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