11Mon·

Share analysis/share presentation ⬇️


Today we are talking about the company iRobot: $IRBT (-0.83%)


What is iRobot and what does it do?

iRobot is a company that specializes in the development and manufacture of household robots. They are known for their Roomba robot vacuum cleaners that can clean the floor autonomously. iRobot also offers other robots such as the Braava Mop that can mop floors and the Terra robot mower that takes care of the lawn. These robots are designed to make people's everyday lives easier and give them more free time by taking over tedious tasks. iRobot has established itself as a leading supplier of household robots and is constantly innovating and using advanced technologies to improve the efficiency and performance of its robots.


How many people does the company employ?

Currently, iRobot employs around 1,120 people in total.


Market capitalization:

iRobot currently has a market capitalization of around 1.1 billion euros.


Strengths of the share:

Some of iRobot's strengths are:

  • Experience: iRobot is a pioneer in the robotics industry and has more than 30 years of experience in developing and manufacturing household robots. They have established themselves as a trusted brand.
  • Innovation: iRobot is known for its continuous innovation. They invest heavily in research and development to constantly integrate new technologies and features into their robots.
  • Reliability: iRobot robots are known for their high reliability and durability. They are manufactured with high-quality materials and undergo strict quality controls to ensure long-term performance.
  • Ease of use: iRobot places great emphasis on the ease of use of their robots. They are designed to be easy to set up and operate, with intuitive control options and clear instructions.
  • Versatility: iRobot offers a variety of robots for different household tasks. From vacuuming to mopping to mowing the lawn, they have a wide range of solutions to meet the needs of consumers.
  • Customer Service: iRobot has excellent customer service and offers support for any questions or problems. They are known for their quick response and commitment to ensuring customer satisfaction.


Stock Weaknesses:

Some weaknesses of iRobot are:

  • Price: iRobot's household robots can be slightly more expensive compared to other brands. This can be a barrier for some consumers, especially if they have a limited budget.
  • Limited customization options: Although iRobot offers a wide range of robots, there may be limited customization options for certain features or settings. Some consumers may want more flexibility in terms of customizing their robots to their individual needs.
  • Loudness: Some users have reported that iRobot's robot vacuums can be slightly louder compared to other models. This can be a disadvantage for people who are sensitive to noise.
  • Limited battery life: Depending on the model and area of use, the batteries of the iRobot robots may have a limited runtime. This means that they may need to be recharged more often, especially if they are used in larger living areas.
  • Limited navigation: Although iRobot robots are equipped with advanced navigation systems, they can sometimes have difficulty navigating certain obstacles or tight spaces. This can lead to inefficient cleaning results.


A little more about the business model:

iRobot's business model is based on the development, manufacture and sale of household robots, in particular robot vacuum cleaners and robot mops. The company aims to provide innovative robotic solutions to make consumers' lives easier and give them more time to do the things that are important to them. iRobot mainly generates revenue by selling its robotic products to consumers around the world. The company has developed a wide range of products to meet the different needs and preferences of its customers. Among its best-known products are the Roomba series of vacuum cleaning robots and the Braava series of mopping robots. An important part of iRobot's business model is to continuously innovate and bring new products to market. The company invests heavily in research and development to improve its technology and features. Regular product updates and new models allow iRobot to remain competitive and meet consumer needs. In addition, iRobot also offers accessories and spare parts for its robots to provide customers with a comprehensive offering. This creates additional revenue streams for the company. Another aspect of iRobot's business model is the provision of customer support and service. The company offers a warranty for its products and ensures that customers receive support if they have any questions or problems. This contributes to customer satisfaction and long-term customer loyalty. To summarize, iRobot's business model is based on selling household robots that are designed to make consumers' lives easier. Through continuous innovation, product diversity and customer support, iRobot has established itself as a leader in household robotics.


A little more about the industry:

The industry in which iRobot operates is known as domestic robotics. This is an emerging sector that focuses on the development and manufacture of robots for use in the home. The household robotics industry is growing rapidly as more and more people are looking for solutions to automate their daily tasks and save time. iRobot is a leader in this industry and has made a name for itself through its innovative and high-quality robotic products. With the increasing interest in smart homes and technological advancements, I believe household robotics has a promising future.


When and where was iRobot founded?

iRobot was founded in 1990 in the USA, more specifically in Bedford, Massachusetts. It was founded by three people named Rodney Brooks, Colin Angle and Helen Greiner. These founders had a shared vision of developing intelligent robots that could support people in their everyday lives. Since its foundation, iRobot has become a leading company in the household robotics industry and is known for its innovative vacuum cleaning and mopping robots such as the Roomba and Braava series. iRobot products are sold worldwide and have made the lives of many people easier.


The aim of Li Auto :

iRobot aims to improve people's lives through innovative robotic solutions. The company strives to develop intelligent robots that make everyday life easier and save time. iRobot wants to automate household tasks and offer people more freedom and convenience. Through its vacuuming and mopping robots, such as the Roomba and Braava series, iRobot enables more efficient house cleaning. In addition, iRobot has also developed robots for use in defense and security. With its products, iRobot aims to improve people's quality of life and help them spend more time doing the things that are important to them.


Your opinion:

Now I would like to hear your opinion on this stock in the comments.

I personally find the company very interesting and will continue to monitor it. It was an unknown company to me until recently, but that's exactly why I wanted to introduce the share to you.

What do you think of iRobot and were you already familiar with this company?

Do you already have the share in your portfolio?

Please let me know in the comments.


Of course, this is not investment advice but just my own opinion that I would like to share with you.

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Currently back in focus after the takeover by Amazon was canceled. Exciting
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