Alphabet
$GOOGL (+0.6%) has announced the planned acquisition of Hubspot
$HUBS, (+0.04%) a provider of marketing software. Hubspot achieved a turnover of 2.2 billion dollars and a loss of 176 million dollars last year.

The takeover was intended to help Alphabet compete with Microsoft $MSFT (+0.41%), Oracle $ORCL (+0.25%) and Salesforce
$CRM (+0.49%) but encountered concerns about possible antitrust investigations.

The current company value Hubspot is valued at 25 billion dollars.