3Yr·

Chinese sporting goods manufacturer and retailer.

Growing almost twice as fast as Adidas and Nike.

Aggressively acquires brands such as FILA and WILSON.

Sales doubled compared to last (Corona) year.

Profit growth 55%


Against the background of increasing self-confidence, especially among young Chinese, I think that local brands are increasingly preferred in China.

If you know the power of local fashion labels in China that no one has ever heard of here, such as Metersbonwe, then there should still be a lot of growth potential.

As for all sporting goods manufacturers, the Olympics are additional boosters and the 2022 Winter Olympics will take place in Beijing, our own country.


Problem China stocks: I see far less regulation in the sporting goods sector, as it is all about simple consumption, with hardly any sensitive data collection or monopolies being created in this area. Nevertheless, I have only built up a small position for the time being.

26.08
202
Bought at €16.97
2
2 Comments

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Great DD, are there any derivatives?
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