2Yr·
Opinion for $MC

Good noon together,


at the moment there are rumors that LVMH is interested in acquiring $RL (+0.23%) has.


I have mixed feelings about this:


Pro:

- additional revenue

- Expansion of the customer base

- Consolidation of the market in the USA


Con:

- Possible damage to image, as RL ≠ luxury

- Acquisition costs too high



I would be interested in your opinion on this. Do you think LVMH could benefit from such a takeover?

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7 Comments

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That's right, something like that immediately damages the company's image. That's why LVMH also took over Birkenstock, the luxury brand🥴🥴🥴 Sry bro but RL is more in line with the portfolio 😂.
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RL is, to my knowledge, a strong brand and an acquisition makes sense. While they are not in the top price segment they are still more expensive than most brands. The margins were allowed to be quite good 🤔
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Anyone who thinks RL has nothing to do with luxury has never shopped from RL Purple Label 😂
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RL is already high-priced and can be upgraded to luxury from there 🚀
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RL = 100% turnover with BWL Marie and Jura Justus. Bullish.
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