Snap Inc. operates as a camera company in the United States and internationally. The company offers Snapchat, a camera application that helps people to communicate through short videos and images called Snaps. It also provides Camera, a tool to personalize and add context to Snaps; Chat that allows creating and watching stories, chatting with groups, making voice and video calls, and communicating through a range of contextual stickers and Bitmojis; and Discover that helps surfacing the stories and shows from publishers, creators, and the community based on a user's subscriptions and interests. In addition, the company offers Snap Map, which brings to a live map of individual location, showing nearby friends, popular stories, and a heatmap of recent snaps posted; Memories that allows users to choose to save the Snaps they create in a searchable personal collection, and users to create Snaps and stories from their saved Snaps and camera roll; and Spectacles, a hardware product that connects with Snapchat and captures video from a human perspective. The company was formerly known as Snapchat, Inc. and changed its name to Snap Inc. in September 2016. Snap Inc. was founded in 2010 and is headquartered in Santa Monica, California.
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Apple Insidera month ago
Snap unveils new Spectacles AR glasses that you won't be able to buy
Snap, Inc. has unveiled its latest pair of augmented reality glasses, but this time around, the company is targeting developers instead of consumers.Credit: SnapThe new Spectacles will allow users to apply lenses onto real-world environments. That's unlike previous iterations of Snap's Spectacles, which didn't offer any actual holographic capabilities. Read more...
Snap expected to debut AR Spectacles for developers in May
Snap Inc, the company that owns Snapchat, is said to be planning a release of a new augmented reality version of its Spectacles smartglasses, this time targeting developers rather than consumers.The upcoming glasses will be able to apply Snapchat's filters — called "lenses" in the app — onto the real world. Previous versions of Snap's Spectacles were unable to do this, despite the suggestion that they would, as the glasses lacked any built-in displays.Snapchat's original Spectacles were hardly a success, selling only 63,000 units in its first quarter, and only 220,000 pairs in total. Read more...