
Today $TSLA (+0,48%) made headlines with the unveiling of its new standard versions of Model 3 and Model Y - a strategic response to declining demand and increasing competitive pressure.
🔍 What's new?
- The Model 3 Standard starts at around 36,990 USD, the Model Y Standard at 39,990 USD.
- To reduce costs, various features will be removed or slimmed down: fewer speakers, simpler interior materials, no FM/AM radio, elimination of Autosteer in the basic version, among others.
- Range: Both models should be able to travel around 321 miles (≈ 517 km).
- Deliveries will begin between November 2025 and January 2026
- Despite the more moderate prices, Tesla shares slipped significantly after the models were announced - many investors had expected more.
- The reason: these "budget versions" remain far removed from the often-cited goal of a truly affordable electric car (e.g. under USD 30,000).
- In addition, Tesla's previous unique position is dwindling: competition from China and other markets is putting pressure on prices and margins.
I really like the cars myself. Beautiful design and a pioneering car in electromobility. I have been invested in Tesla for a long time and will remain so.
What do you think of the new models and the company?