Alphabet
$GOOGL (+1,23%) has announced the planned acquisition of Hubspot
$HUBS, (+0,65%) a provider of marketing software. Hubspot achieved a turnover of 2.2 billion dollars and a loss of 176 million dollars last year.

The takeover was intended to help Alphabet compete with Microsoft $MSFT (+0,67%), Oracle $ORCL (+0,53%) and Salesforce
$CRM (+0,7%) but encountered concerns about possible antitrust investigations.

The current company value Hubspot is valued at 25 billion dollars.