@risk_minister69 ulta is already valued very favorably somehow and $ULTA is also benefiting from $ELF growth. Apart from that, it is not a cyclical consumer, which is why I don't understand the drop in the share price in this form. I think we need to add to it again ☺️
@macken21e I am definitely Team Ulta Beauty. The company has even been on my watchlist for a long time. However, I am currently already heavily involved in retail and have therefore decided against buying for the time being.
