Getting to Know Amazon ($AMZN) (-1,7 %): From Garage Startup to Global Powerhouse

In 1994, Jeff Bezos left his Wall Street job to chase an emerging opportunity: the internet. With a list of 20 possible products to sell online, books stood out—not because of their popularity but because they were easy to ship and had vast selection potential. Bezos set up shop in his Seattle garage, where he personally packed and shipped orders, using makeshift desks built from old doors.

Within 30 days of launching Amazon.com, the company had customers in every US state and 45 countries. Bezos famously reinvested every profit back into growth, prioritising scale over immediate returns. Early slogans like “Earth’s Biggest Bookstore” reflected his ambition to make Amazon indispensable to everyday life.

Amazon’s foundation wasn’t just about selling books—it was about building a customer-first, technology-driven platform. This relentless focus paved the way for expansions into electronics, groceries, cloud computing, and even space exploration, turning Bezos’s startup into one of the most influential companies in history.

Takeaway:

• The right idea, relentless execution, and long-term vision can redefine an entire industries.
• In my job, we use AWS and IVR, and their tech and corporate solutions is incredible… no other company has come close - that were presented by POs.
• Their end to end logistics from receiving the order to the last mile is a seamless experience. One that even the largest retailers I work with cannot compete with.
• Amazon under promises their delivery dates. They will tell you a timeframe but will actually deliver must faster, imprinting a great delivery experience.

Notes:

• Thanks to @PikaPika0105 for feedback.
• I have a small investment in Amazon; position is +12.91% up.