If you are interested in shares, ETFs or investing in general, you are definitely not doing anything wrong by reading a few good books on the subject.

On the contrary: books can help you understand the basics, avoid typical mistakes and enter the market with a clear strategy. 🧠📈

I have now read a few books on the stock market, some of which were rather average, but the following ones particularly impressed me and are absolutely worth reading in my opinion:

1️⃣ Without shares will be difficult - by Noah Leidinger & Florian Adomeit

For whom? Ideal for beginners who want to look beyond ETFs and actively engage with individual shares.

What is it about? The book provides a practical introduction to the world of individual shares. Using 25 real company examples (including Coca-Cola $KO (+1,98 %) , Netflix $NFLX (+3,89 %) or Zalando $ZAL (+2,21 %) ), the authors show how to analyze business models, classify company key figures and value shares.

The question of whether ETFs are really always the best choice is also critically examined. The relaxed and easy-to-understand style makes it particularly beginner-friendly and informative at the same time. ✅

2️⃣ Intelligent investing - by Benjamin Graham

For whom? For anyone who wants to invest systematically for the long term, even if this requires a little more patience and reading discipline.

What is it about? The standard work on value investing.

Graham explains how to recognize undervalued stocks and why it pays to invest with a cool head and a rational approach.

Warren Buffett calls it the best book ever written on investing for a reason. 🏆

3️⃣ Investing with confidence - by Gerd Kommer

For whom? For anyone who invests in ETFs and is looking for a scientifically sound, sober view of investing.

What is it about? Kommer shows why a globally diversified ETF portfolio is the best long-term choice for most private investors. 🌍

He disproves many stock market myths with facts, figures and data.

The book is factual, easy to understand and ideal for anyone who wants to build up assets calmly and over the long term. 🧱

4️⃣ One step ahead of the stock market - by Peter Lynch

For whom? For anyone who likes to analyze companies themselves and wants to actively search for exciting stocks.

What is it about? Lynch explains how good investment ideas can be found through everyday observations (e.g. when shopping).

At the same time, he gives deep insights into his way of thinking, his portfolio management and his greatest successes. A practical and motivating book with many aha moments. 💡

5️⃣ Think and Grow Rich - by Napoleon Hill

For whom? For anyone who wants to grow not only financially but also personally.

What is it about? Not a classic stock market book, but a real classic when it comes to success, mindset and determination.

Hill shows how important discipline, self-belief and clear goals are for long-term success, even on the stock market. 🏆

I've read a few other books, but these five stand out for me. 📘

What are your favorite books on the stock market and finance?

Coca-Cola ($KO (+1,98 %)) showed a stable performance on the markets in March 2025. The share has recently risen, but remains below its high of the last twelve months.

📈 Current developments and challenges

🔄 Sustainability initiatives: Coca-Cola is increasingly focusing on recycling and sustainable packaging.

In several countries, including Canada and the USA, some bottles are already made from 100% recycled PET.

The "Recycle Me Again" label has been introduced in some markets, but it remains unclear whether this will happen worldwide.

🍋 Comeback of Coca-Cola LimeAfter almost two decades, Coca-Cola is bringing back the "Lime" flavor, but initially only in the UK.

A launch in other markets is being considered, but not scheduled everywhere.

⚠️ Labor disputes in Australia: In Sydney, there were strikes at a Coca-Cola plant in which employees demanded better working conditions.

However, there are no widespread reports of major production stoppages.

🛒 Partnership with CostcoAccording to reports, Coca-Cola is to return to Costco's food courts and replace Pepsi.

However, official confirmations from the companies are still pending.

💰 Challenges and opportunities for investors

Coca-Cola is facing an exciting phase: rising raw material and labor costs are weighing on profitability, but the company remains stable thanks to price adjustments and strong distribution partnerships.

The focus on sustainable packaging and healthier drinks could appeal to new customer groups in the long term.

Despite uncertainties about short-term economic developments, Coca-Cola remains a solid investment with strong brand equity and a global distribution network.

However, investors should keep an eye on consumer trends and macroeconomic factors.

🎯 Conclusion

Coca-Cola is focusing on innovation and sustainability to remain successful in a changing market.

While rising costs and changing consumer habits pose challenges, new products and partnerships could secure growth in the long term.

After the lucky hand with Steyr Motors $4X0 (+2 %) (+300€) now also $DEZ (+2,68 %) sold with a plus of 200€.

The portfolio is now slowly focusing on more defensive options.

To this end, the proceeds and freed-up capital were used today to $KO (+1,98 %) was bought today.