After my first post on humanoid robots received a lot of positive feedback, I went into more detail. I have subsequently added my favorites in each sector.

Extended analysis of the value chain including shovel manufacturers and potential hidden champions

New categorySecondary key sectors (sales, marketing, financing)

AdditionallyTop 25 companies worldwide, as well as Top 10 Europe and Top 10 Asia

I have also added a video link for beginners. This will give you an idea of how far the development of humanoid robotics has already progressed.

https://www.stern.de/panorama/wissen/humanoider-roboter---wie-reagiert-er-auf-beleidigungen--35996156.html

Thank you for your attention and your support 🙏

🌐 1. value chain of humanoid robots (with hidden champions)

1. research & chip design

$ARM (+1,38 %) ARM (UK) - CPU-IP, energy-efficient processors

$SNPS (-2,02 %) Synopsys (US) - EDA software, chip design

$CDNS (-0,85 %) Cadence (US) - EDA & Simulation

$PTC (+0,1 %) PTC (US) - Engineering Software, CAD/PLM

$DSY (+0,6 %) Dassault Systèmes (FR) - 3D Design & Digital Twin

$SIE (-1,85 %) Siemens (DE) - Industrial Software & Lifecycle Mgmt

$ADBE (+1,38 %) Adobe (US) - Design, AR/UX

ANSYS (US) - multiphysical simulation - acquisition by Synopsis

Altair (US) - CAE, simulation, digital twin - acquisition by Siemens

$HXGBY (+8,09 %)
Hexagon (SE) - Metrology & Simulation

$AWE (+0,71 %) Alphawave IP Group (UK) - High-speed chip IP for AI/robotics

1.Synopsis, 2.Siemens and 3.Adobe are my top 3 in this sector

2. manufacturing technology & equipment

$ASML (+1,67 %) ASML (NL) - Lithography (EUV)

$AMAT (+1,95 %) Applied Materials (US) - Semiconductor equipment

$8035 (+0,37 %) Tokyo Electron (JP) - wafer fabrication

$KEYS (-0,01 %) Keysight Technologies (US) - Metrology

$6857 (+1,64 %) Advantest (JP) - Chip test systems

$TER (-0,57 %) Teradyne (US) - test systems + cobots

$6954 (-0,72 %) Fanuc (JP) - Industrial robots, CNC

$CAT (+0,21 %) Caterpillar (US) - autonomous machines

$KU2G KUKA (DE) - industrial robots

Comau (IT) - automation - not listed on the stock exchange

$ROK (-1,18 %) Rockwell Automation (US) - industrial automation

$JBL (+0,5 %) Jabil (US) - contract manufacturing (EMS/ODM)

$KIT (+2,48 %) Kitron (NO) - European EMS/ODM manufacturer

$AIXA (+1,72 %) Aixtron (DE) - deposition equipment for compound semiconductors

$LRCX (+1,77 %)
Lam Research (US) - Etch/deposition systems

$MKSI (+2,13 %)
MKS Instruments (US) - Plasma/vacuum technology

$ASM (+2,05 %)
ASM International (NL) - Deposition systems

1.ASML, 2.Keysight Technologies, 3.Fanuc are my top 3 in this sector

3. chip manufacturing (foundries)

$TSM (+2,72 %) TSMC (TW) - leading foundry

$005930 Samsung Electronics (KR) - foundry + memory

$GFS (-0,84 %) GlobalFoundries (US) - specialty chips

$INTC (-1,19 %)
Intel Foundry Services (US) - new western foundry player

$981
SMIC (CN) - largest Chinese foundry

$UMC
UMC (TW) - Power/RF/Embedded chips

1.TSMC, 2.Intel, 3.Samsung Electronics are my top 3 in this sector

4. computing & control unit ("brain")

$NVDA (-3,33 %) Nvidia (US) - GPUs, AI chips

$INTC (-1,19 %) Intel (US) - CPUs, FPGAs

$AMD (-7,23 %) AMD (US) - CPUs, GPUs

$MRVL (-1,39 %) Marvell (US) - Network Chips

$MU (+4,95 %) Micron (US) - Memory

$DELL (-1,85 %) Dell Technologies (US) - Edge & Infrastructure

Graphcore (UK) - AI chips (IPU) - not a listed company

Cerebras (US) - Wafer-scale engine - not a listed company

SiPearl (FR) - European HPC chip - not a listed company

1.Nvidia, 2.Marvell, 3.Micron are my top 3 in this sector

5. sensors ("senses")

$6758 (-1,43 %) Sony (JP) - image sensors

$6861 (-1,13 %) Keyence (JP) - Industrial sensors

$STM (+0,88 %) STMicroelectronics (FR/IT) - Sensors, MCUs

$TDY Teledyne (US) - optical/infrared sensors

$CGNX (+0,92 %) Cognex (US) - Machine Vision

$HON (-0,54 %) Honeywell (US) - sensor technology, security

ANYbotics (CH) - autonomous sensor fusion - not a listed company

$AMBA (+1,76 %) Ambarella (US) - video & computer vision SoCs for real-time image recognition

$OUST
Velodyne Lidar (US) - Lidar sensors - acquisition by Ouster

$AMS (+1,46 %)
-OSRAM (AT/DE) - optical sensors

1.Teledyne, 2.Keyence, 3.Ouster are my top 3 in this sector

6. actuators & power electronics ("muscles")

$IFX (+1,42 %) Infineon (DE) - Power Electronics

$ON (+1,31 %) onsemi (US) - Power & Sensors

$TXN (-0,63 %) Texas Instruments (US) - Mixed-Signal Chips

$ADI (+0,27 %) Analog Devices (US) - Signal Processing

$PH Parker-Hannifin (US) - Hydraulics/Pneumatics

$MP (-2,36 %) MP Materials (US) - Magnets

$APH (-2,64 %) Amphenol (US) - Connectors

$6481 (+0,86 %) THK (JP) - Linear guides & actuators

$6324 (+3,69 %)
Harmonic Drive (JP) - Precision gears & servo drives for robotics

$6594 (+4,71 %)
Nidec (JP) - Electric motors

$6506 (+1,14 %)
Yaskawa (JP) - Drives & Robotics

$SU (+0,39 %)
Schneider Electric (FR) - Energy & control solutions

$ZIL2 (+0,11 %)
ElringKlinger (DE) - Battery & fuel cell technology, lightweight construction

1.Parker-Hannifin, 2.MP Materials, 3.Infinion are my top 3 in this sector

7. communication & networking ("nerves")

$QCOM (-0,6 %) Qualcomm (US) - mobile communications, edge AI

$ANET (+0,36 %) Arista Networks (US) - Networks

$CSCO (-2,53 %) Cisco (US) - Networks, Security

$EQIX (+0,2 %) Equinix (US) - Data centers

NTT Docomo (JP) - 5G/6G carrier - not a listed company

$VZ Verizon (US) - Telecommunications

$SFTBY SoftBank (JP) - Carrier + Robotics

$ERIC B (+0,61 %)
Ericsson (SE) - 5G/IoT infrastructure

$NOKIA (-1,35 %)
Nokia (FI) - 5G/6G for industry

$HPE (+0,55 %)
Juniper Networks (US) - Network technology - acquisition by HP

1.Arista Networks, 2.SoftBank, 3.Cisco are my top 3 in this sector

8. energy supply

$3750 (+2,16 %) CATL (CN) - Batteries

$6752 (+1,91 %) Panasonic (JP) - Batteries

$373220 LG Energy (KR) - Batteries

$ALB (+1,38 %) Albemarle (US) - Lithium

$LYC (-3,02 %) Lynas (AU) - Rare earths

$UMICY (+0,63 %) Umicore (BE) - Recycling

WiTricity (US) - inductive charging - not a listed company

$ABBN (+0,56 %) Charging (CH) - charging infrastructure

$SLDP
Solid Power (US) - Solid state batteries

Northvolt (SE) - European batteries - not a listed company

$PLUG
Plug Power (US) - fuel cells

1.Albemarle, 2.CATL, 3.Panasonic are my top 3 in this sector

9. cloud & infrastructure

$AMZN (-1,95 %) Amazon AWS (US) - Cloud, AI

$MSFT (-3,17 %) Microsoft Azure (US) - Cloud, AI

$GOOG (+0,47 %) Alphabet Google Cloud (US) - Cloud, ML

$VRT
Vertiv Holdings (US) - Data center infrastructure (UPS, cooling, edge)

$ORCL (+3,74 %)
Oracle Cloud (US) - ERP + Cloud

$IBM (-0,15 %)
IBM Cloud (US) - Hybrid cloud + AI

$OVH (+0,58 %)
OVHcloud (FR) - European cloud

1.Alphabet, 2.Microsoft, 3.Oracle are my top 3 in this sector

10. software & data platforms

$PLTR (-2,66 %) Palantir (US) - Data integration

$DDOG (+2,57 %) Datadog (US) - Monitoring

$SNOW (+0,91 %) Snowflake (US) - Data Cloud

$ORCL (+3,74 %) Oracle (US) - Databases, ERP

$SAP (-1,81 %) SAP (DE) - ERP systems

$SPGI S&P Global (US) - financial/market data

ROS2 Foundation - robotics middleware - not listed on the stock exchange

$NVDA (-3,33 %) NVIDIA Isaac (US) - robotics development - part of Nvidia

$INOD (+5,4 %) Innodata (US) - data annotation & AI training data

$PATH (+1,98 %)
UiPath (RO/US) - Robotic process automation

$AI (+0,38 %)
C3.ai (US) - AI platform

$ESTC (+1,43 %)
(NL/US) - Search & data analysis

1.S&P Global, 2.Palantir, 3.Datadog are my top 3 in this sector

11. end applications / robots

$ABB ABB (CH/SE) - Industrial Robots

$6954 (-0,72 %) Fanuc (JP) - Industrial robots

$TSLA (+2,79 %) Tesla Optimus (US) - humanoid robot

$9618 (+1,04 %) JD.com (CN) - logistics robot

$AAPL (-0,66 %) Apple (US) - Platform & UX

$700 (+1,37 %) Tencent (CN) - Platform & AI

$9988 (+2,55 %) Alibaba (CN) - logistics & platform

PAL Robotics (ES) - humanoid robots - not a listed company

Neura Robotics (DE) - cognitive humanoid robots - not a listed company

$TER (-0,57 %) Universal Robots (DK) - cobots - belongs to the Teradyne Corporation

Engineered Arts (UK) - humanoid robots - not a listed company

$ISRG (+2,65 %) Intuitive Surgical (US) - surgical robotics

$GMED (+0 %)
Globus Medical (US) - surgical robotics (ExcelsiusGPS platform)

$7012 (+0 %) Kawasaki Heavy Industries (JP) - industrial robots, automation

$CPNG (-0,09 %) Coupang (KR) - Logistics end user

$IRBT (+2,97 %)
iRobot (US) - consumer robotics (e.g. Roomba), non-humanoid, but navigation/sensor fusion

Boston Dynamics (US) - humanoid & mobile robots-no listed company

Hanson Robotics (HK) - humanoid robots (Sophia) - not a listed company

Agility Robotics (US) - humanoid robot "Digit" - not a listed company

1.Apple, 2.Tencent, 3.Alibaba are my top 3 in this sector

🛠 2. cross enablers (shovel manufacturers) - with hidden champions

Raw materials & battery materials

Albemarle - Lynas - Umicore

$SQM
SQM (CL) - Lithium

$ILU (-0,55 %)
Iluka Resources (AU) - Rare earths

$ARR (+0 %)
American Rare Earths (US/AU) - New supply chains

my number 1 in the sector is Albemarle

manufacturing technology

ASML - Applied Materials - Tokyo Electron

$LRCX (+1,77 %)
Lam Research (US) - Plasma/etching processes

$ASM (+2,05 %)
ASM International (NL) - ALD equipment

$MKSI (+2,13 %)
MKS Instruments (US) - Plasma/vacuum technology

my number 1 in the sector is ASML

Quality assurance

Keysight - Advantest - Teradyne

$EMR (-0,97 %)
National Instruments (US) - Measurement technology - from Emerson Electric adopted

$300567
ATE Test Systems (CN) - test systems

$FORM (+0,8 %)
FormFactor (US) - Wafer probing

my number 1 in the sector is Keysight

Motion & Drive

Parker-Hannifin

Festo (DE) - Pneumatics, Soft Robotics - not a listed company

Bosch Rexroth (DE) - Drives, Controls - not a listed company

$6481 (+0,86 %)
THK (JP) - Linear guides

my number 1 in the sector is Parker-Hannifin

Sensors/Imaging

$TDY Teledyne

$BSL (-0,7 %) Basler (DE) - Industrial cameras

FLIR (US) - Thermal imaging sensors - acquisition by Teledyne

ISRA Vision (DE) - Machine Vision - not a listed company

my number 1 in the sector is Teledyne

Magnets & Materials

MP Materials

$6501 (+0,44 %)
Hitachi Metals (JP) - Magnetic materials

VacuumSchmelze (DE) - Magnetic materials - not a listed company

$4063 (-0,47 %)
Shin-Etsu Chemical (JP) - Specialty materials

my number 1 in the sector is MP Materials

Chip Design & Simulation

Synopsys - Cadence - ARM

$SIE (-1,85 %)
Siemens EDA (DE/US)-Mentor Graphics-strategic business unit of Siemens AG

Imagination Tech (UK) - GPU-IP - not a listed company

$CEVA (+1,04 %)
CEVA (IL) - Signal Processor IP

my number 1 in the sector is Synopsys

Engineering & Lifecycle

PTC - Dassault - Siemens

Altair (US) - Simulation - no longer a listed company

$HXGBY (+8,09 %)
Hexagon (SE) - Metrology

$SNPS (-2,02 %)
ANSYS (US) - Simulation - takeover by Synopsys

my number 1 in the sector is Siemens

Networks & Data Centers

Arista - Cisco - Equinix

$HPE (+0,55 %)
Juniper (US) - Networks - Acquisition of HPE

$DTE (-0,27 %)
T-Systems (DE) - Industry cloud

$OVH (+0,58 %)
OVHcloud (FR) - European cloud

my number 1 in the sector is Arista

Cloud infrastructure

AWS - Azure - Google Cloud

$ORCL (+3,74 %)
Oracle Cloud (US) - ERP & databases

$IBM (-0,15 %)
IBM Cloud (US) - Hybrid Cloud

$9988 (+2,55 %)
Alibaba Cloud (CN) - Asian Cloud

$VRT
Vertiv Holdings (US) - Cloud/Infra

my number 1 in the sector is Alphabet (Google)

finance/information infra

S&P Global

$MCO
Moody's (US) - Ratings

$MSCI (-0,94 %)
MSCI (US) - Indices

$MORN
Morningstar (US) - Investment Research

my number 1 in the sector is S&P Global

Creative/Experience Infra

Adobe

$ADSK (+1,04 %)
Autodesk (US) - CAD & Design

$U
Unity (US) - 3D/AR simulation

Epic Games (US) - Unreal Engine - not a listed company

my number 1 in the sector is Adobe

Platform & Ecosystem

Apple - Tencent - Alibaba

$META (-0,3 %)
Meta (US) - AR/VR, Social Robotics

ByteDance (CN) - AI & platforms - not a listed company

$9888 (+3,21 %)
Baidu (CN) - AI & Cloud

my number 1 in the sector is Tencent

Infrastructure/Edge

Dell

$HPE (+0,55 %)
HPE (US) - Edge Computing

$SMCI
Supermicro (US) - AI servers

$6702 (-1,5 %)
Fujitsu (JP) - Edge & HPC

my number 1 in the sector is Dell

storage solutions

Micron

$000660
SK Hynix (KR) - Memory

$285A (+15,69 %)
Kioxia (JP) - NAND

$WDC
Western Digital (US) - Storage solutions

my number 1 in the sector is Micron

🏛 3. secondary key sectors with hidden champions

Financing & Capital

$GS (-1,94 %) Goldman Sachs (US) - investment bank; ECM/DCM, M&A, growth financing

$MS Morgan Stanley (US) - investment bank; tech banking, capital markets

$BLK (-1,37 %) BlackRock (US) - asset manager; capital allocation, ETFs/index funds

$9984 (-1,17 %) SoftBank Vision Fund (JP) - mega VC; growth equity in robotics/AI

Sequoia Capital (US) - venture capital; early/growth in AI/robotics - this is a classic venture capital fund

DARPA (US) - government R&D funding (robotics/defense) - independent research and development agency

EU Horizon (EU) - research funding/grants for DeepTech - Innovative Europe pillar

China State Funds (CN) - state industry/technology fund

Lux Capital (US) - VC for DeepTech - Uptake (US) - AI-based predictive maintenance

DCVC (US) - Robotics & AI focus - investing exclusively via VC fund investments

Speedinvest (AT) - EU VC for robotics - access to investment only via fund investments

my number 1 in the sector is Softbank

Maintenance & Service

$SIE (-1,85 %) Siemens (DE) - Industrial Service, Lifecycle & Retrofit

$ABBN (+0,56 %) ABB (CH/SE) - Robotics Service, Spare Parts, Field Support

$GEHC (+1,35 %) GE Healthcare (US) - Medtech service incl. robotic systems

Uptake (US) - AI-based predictive maintenance - not a listed company

Augury (US/IL) - condition monitoring, condition diagnostics - not a listed company

$KU2 KUKA Service (DE) - Robotics maintenance

$6954 (-0,72 %) Fanuc Service (JP) - global service network

Boston Dynamics AI Institute (US) - Robotics longevity - funded by Hyundai Motor Group

my number 1 in the sector is Siemens

Marketing & Advertising

$WPP (+0,44 %) WPP (UK) - global advertising group; branding/communications

$OMC Omnicom (US) - marketing/PR network

$PUB (-0,19 %) Publicis (FR) - communications/advertising group

$META (-0,3 %) Meta (US) - Digital Ads (Facebook/Instagram)

$GOOG (+0,47 %) Google Ads (US) - search & display advertising

TikTok / ByteDance (CN) - social ads & distribution - not a listed company

$AAPL (-0,66 %) Apple (US) - Branding/UX; Acceptance & Platform Marketing

$WPP (+0,44 %)
AKQA (UK/US) - Tech branding - Since 2012 majority owned by the WPP Groupbut continues to operate as an autonomous operating unit

R/GA (US) - Innovation marketing - not a listed company

Serviceplan (DE) - largest independent EU agency - not a listed company

my number 1 in the sector is Meta

Law, Regulation & Ethics

ISO (CH) - international standards, robotics standards

TÜV (DE) - certification & safety tests

UL (US) - safety/conformity testing

EU AI Act (EU) - legal framework for AI & robotics

UNESCO AI Ethics (UN) - global ethics guidelines

Fraunhofer IPA (DE) - Robotics safety standards

ANSI (US) - standards

IEC (CH) - Electrical engineering standards

Training & Talent

MIT (US) - Robotics/AI Research & Education

ETH Zurich (CH) - autonomous systems & robotics

Stanford (US) - AI/Robotics labs & spin-offs

Tsinghua University (CN) - Robotics/AI in Asia

CMU (US) - Robotics Institute

EPFL (CH) - Robotics research

TU Munich (DE) - humanoid robot "Roboy"

🌍 Top 25 companies for humanoid robotics

These companies are central to the development & production of humanoid robotsbecause without them, crucial parts of the chain would be missing:

Chips & computing power (brain of the robots)

$NVDA (-3,33 %) Nvidia (US) - AI GPUs & Isaac platform, foundation for robotic AI

$2330 TSMC (TW) - world's most important foundry, produces the AI chips

$ASML (+1,67 %) ASML (NL) - EUV lithography, indispensable for chip production

$005930 Samsung Electronics (KR) - memory, logic, foundry

$000660 SK Hynix (KR) - DRAM & NAND memory for AI

$MU (+4,95 %) Micron (US) - Memory solutions for AI workloads

my number 1 in the sector is ASML

Sensors & perception (senses of robots)

$SONY Sony (JP) - image sensors, market leader

$6861 (-1,13 %) Keyence (JP) - Industrial sensors & vision systems

$CGNX (+0,92 %) Cognex (US) - Machine Vision, precise image processing

my number 1 in the sector is Keyence

Actuators & motion (muscles of robots)

$IFX (+1,42 %) Infineon (DE) - power electronics, motor control

$6594 (+4,71 %) Nidec (JP) - World market leader for electric motors

$PH Parker-Hannifin (US) - hydraulics/pneumatics, motion technology

$6481 (+0,86 %) THK (JP) - Linear guides & actuators

my number 1 in the sector is Parker-Hannifin

Communication, cloud & infrastructure (nerves & data flow)

$QCOM (-0,6 %) Qualcomm (US) - Mobile & Edge Chips

$AMZN (-1,95 %) Amazon AWS (US) - Cloud & AI infrastructure

$MSFT (-3,17 %) Microsoft Azure (US) - Cloud, AI services

$CSCO (-2,53 %) Cisco (US) - Networks & Security

$VRT Vertiv Holdings (US) - Data Center Infrastructure

my number 1 in the sector is Microsoft

End Applications & Platforms (robots themselves)

$TSLA (+2,79 %) Tesla (US) - humanoid robot Optimus

$ABBN (+0,56 %) ABB (CH/SE) - Robotics & Automation

$6954 (-0,72 %) Fanuc (JP) - industrial robots & CNC systems

$7012 (+0 %) Kawasaki Heavy Industries (JP) - industrial robots

PAL Robotics (ES) - humanoid robots (TALOS, ARI, TIAGo) - not a listed company

Neura Robotics (DE) - cognitive humanoid robots - not a listed company

Universal Robots (DK) - cobots

my number 1 in the sector is Tesla

🇪🇺 Top 10 European key companies for humanoid robotics

$ASML (+1,67 %)
ASML (NL)

World market leader in EUV lithography - no modern chips for AI & robotics without ASML.

$IFX (+1,42 %) Infineon (DE)

Leading in power electronics & motor control - crucial for actuators of humanoid robots.

$STM (+0,88 %)
STMicroelectronics (FR/IT)

Sensors, microcontrollers & power chips - the basis for control & perception.

$SAP (-1,81 %)
SAP (DE)

ERP & data platforms, important for integrating humanoid robots into industrial processes.

$SIE (-1,85 %)
Siemens (DE)

Industrial software, automation, digital twin - key for engineering & lifecycle management.

$KU2 KUKA (EN)

Robotics pioneer, industrial robots & automation - know-how for humanoid motion mechanics.

PAL Robotics (ES) - not a listed company

Specialist for humanoid robots (TALOS, ARI, TIAGo), internationally used in research & service.

Neura Robotics (DE) - Not a listed company

Young high-tech company, develops cognitive humanoid robots with advanced AI (4NE-1).

Universal Robots (DK) - Not a listed company

Market leader for cobots - platform for safe human-robot collaboration.

Engineered Arts (UK) - not a listed company

Develops humanoid robots such as Amecaknown for realistic facial expressions & gestures - important for HRI (Human-Robot Interaction)

🌏 Top 10 Asian key companies for humanoid robotics

$2330
TSMC (Taiwan)

World's largest semiconductor foundry, produces high-end chips (e.g. Nvidia, AMD, Apple) - no AI hardware without TSMC.

$005930
Samsung Electronics (South Korea)

Foundry, memory, logic chips, image sensors - extremely broadly positioned in robotics components.

$000660
SK Hynix (KR) - Memory

$SONY
Sony (Japan)

Market leader in CMOS image sensors, essential for robotic vision & perception.

$6861 (-1,13 %)
Keyence (Japan)

Sensor technology & machine vision for industrial automation, widely used in robotics.

$6954 (-0,72 %)
Fanuc (Japan)

Industrial robots & CNC systems, one of the most important manufacturers of robotics hardware worldwide.

$6506 (+1,14 %)
Yaskawa Electric (Japan)

Drives, motion control & robot arms - relevant for humanoid motion control.

$6594 (+4,71 %)
Nidec (Japan)

World market leader for electric motors (from mini motors to high-performance drives).

$7012 (+0 %)
Kawasaki Heavy Industries (JP) - Industrial robots

$9618 (+1,04 %)
JD.com (China)

Driver for robotics in e-commerce & logistics, invests in humanoid robotics applications

Amazon ($AMZN (-1,95 %) )and iRobot ($IRBT (+2,97 %) ) have agreed to cancel the planned takeover as there was "no path" to regulatory approval. iRobot announced it would lay off about 350 employees and the founder and CEO
Colin Angle would resign, according to CNBC & Bloomberg.

The company, originally valued at 1.7 billion US dollars valued at Amazon-iRobot deal was ultimately rejected due to European audits.

Amazon pays iRobot a "termination fee" of 94 million US dollars. The EU regulators had expressed concerns that the takeover would distort competition in the market for robot vacuum cleaners market.

iRobot announced that due to the restructuring work on devices outside its core products core products, such as air purifiers and lawn mowers will be discontinued.

$IRBT (+2,97 %) what do you think about the share, which has already fallen a lot?

Purchase 2 from 2

Purchase 1 of 2

After the EU Commission announced its intention to suspend the planned takeover of iRobot ($IRBT (+2,97 %) ) by Amazon ($AMZN (-1,95 %) ), the $IRBT (+2,97 %) share fell by more than 40% in post-market trading.

The European Commission already stated in November concerns about possible competition problems in connection with the 1.7 billion US dollars deal.

According to the Wall Street Journal the EU Commission on Thursday with representatives of Amazon about the takeover and signaled that it was likely to be rejected will be rejected.

Share analysis/share presentation ⬇️

Today we are talking about the company iRobot: $IRBT (+2,97 %)

What is iRobot and what does it do?

iRobot is a company that specializes in the development and manufacture of household robots. They are known for their Roomba robot vacuum cleaners that can clean the floor autonomously. iRobot also offers other robots such as the Braava Mop that can mop floors and the Terra robot mower that takes care of the lawn. These robots are designed to make people's everyday lives easier and give them more free time by taking over tedious tasks. iRobot has established itself as a leading supplier of household robots and is constantly innovating and using advanced technologies to improve the efficiency and performance of its robots.

How many people does the company employ?

Currently, iRobot employs around 1,120 people in total.

Market capitalization:

iRobot currently has a market capitalization of around 1.1 billion euros.

Strengths of the share:

Some of iRobot's strengths are:

• Experience: iRobot is a pioneer in the robotics industry and has more than 30 years of experience in developing and manufacturing household robots. They have established themselves as a trusted brand.
• Innovation: iRobot is known for its continuous innovation. They invest heavily in research and development to constantly integrate new technologies and features into their robots.
• Reliability: iRobot robots are known for their high reliability and durability. They are manufactured with high-quality materials and undergo strict quality controls to ensure long-term performance.
• Ease of use: iRobot places great emphasis on the ease of use of their robots. They are designed to be easy to set up and operate, with intuitive control options and clear instructions.
• Versatility: iRobot offers a variety of robots for different household tasks. From vacuuming to mopping to mowing the lawn, they have a wide range of solutions to meet the needs of consumers.
• Customer Service: iRobot has excellent customer service and offers support for any questions or problems. They are known for their quick response and commitment to ensuring customer satisfaction.

Stock Weaknesses:

Some weaknesses of iRobot are:

• Price: iRobot's household robots can be slightly more expensive compared to other brands. This can be a barrier for some consumers, especially if they have a limited budget.
• Limited customization options: Although iRobot offers a wide range of robots, there may be limited customization options for certain features or settings. Some consumers may want more flexibility in terms of customizing their robots to their individual needs.
• Loudness: Some users have reported that iRobot's robot vacuums can be slightly louder compared to other models. This can be a disadvantage for people who are sensitive to noise.
• Limited battery life: Depending on the model and area of use, the batteries of the iRobot robots may have a limited runtime. This means that they may need to be recharged more often, especially if they are used in larger living areas.
• Limited navigation: Although iRobot robots are equipped with advanced navigation systems, they can sometimes have difficulty navigating certain obstacles or tight spaces. This can lead to inefficient cleaning results.

A little more about the business model:

iRobot's business model is based on the development, manufacture and sale of household robots, in particular robot vacuum cleaners and robot mops. The company aims to provide innovative robotic solutions to make consumers' lives easier and give them more time to do the things that are important to them. iRobot mainly generates revenue by selling its robotic products to consumers around the world. The company has developed a wide range of products to meet the different needs and preferences of its customers. Among its best-known products are the Roomba series of vacuum cleaning robots and the Braava series of mopping robots. An important part of iRobot's business model is to continuously innovate and bring new products to market. The company invests heavily in research and development to improve its technology and features. Regular product updates and new models allow iRobot to remain competitive and meet consumer needs. In addition, iRobot also offers accessories and spare parts for its robots to provide customers with a comprehensive offering. This creates additional revenue streams for the company. Another aspect of iRobot's business model is the provision of customer support and service. The company offers a warranty for its products and ensures that customers receive support if they have any questions or problems. This contributes to customer satisfaction and long-term customer loyalty. To summarize, iRobot's business model is based on selling household robots that are designed to make consumers' lives easier. Through continuous innovation, product diversity and customer support, iRobot has established itself as a leader in household robotics.

A little more about the industry:

The industry in which iRobot operates is known as domestic robotics. This is an emerging sector that focuses on the development and manufacture of robots for use in the home. The household robotics industry is growing rapidly as more and more people are looking for solutions to automate their daily tasks and save time. iRobot is a leader in this industry and has made a name for itself through its innovative and high-quality robotic products. With the increasing interest in smart homes and technological advancements, I believe household robotics has a promising future.

When and where was iRobot founded?

iRobot was founded in 1990 in the USA, more specifically in Bedford, Massachusetts. It was founded by three people named Rodney Brooks, Colin Angle and Helen Greiner. These founders had a shared vision of developing intelligent robots that could support people in their everyday lives. Since its foundation, iRobot has become a leading company in the household robotics industry and is known for its innovative vacuum cleaning and mopping robots such as the Roomba and Braava series. iRobot products are sold worldwide and have made the lives of many people easier.

The aim of Li Auto :

iRobot aims to improve people's lives through innovative robotic solutions. The company strives to develop intelligent robots that make everyday life easier and save time. iRobot wants to automate household tasks and offer people more freedom and convenience. Through its vacuuming and mopping robots, such as the Roomba and Braava series, iRobot enables more efficient house cleaning. In addition, iRobot has also developed robots for use in defense and security. With its products, iRobot aims to improve people's quality of life and help them spend more time doing the things that are important to them.

Your opinion:

Now I would like to hear your opinion on this stock in the comments.

I personally find the company very interesting and will continue to monitor it. It was an unknown company to me until recently, but that's exactly why I wanted to introduce the share to you.

What do you think of iRobot and were you already familiar with this company?

Do you already have the share in your portfolio?

Please let me know in the comments.

Of course, this is not investment advice but just my own opinion that I would like to share with you.