Alphabet
$GOOGL (+0,63 %) has announced the planned acquisition of Hubspot
$HUBS, (-0,43 %) a provider of marketing software. Hubspot achieved a turnover of 2.2 billion dollars and a loss of 176 million dollars last year.

The takeover was intended to help Alphabet compete with Microsoft $MSFT (+0,5 %), Oracle $ORCL (-0,36 %) and Salesforce
$CRM (-0,75 %) but encountered concerns about possible antitrust investigations.

The current company value Hubspot is valued at 25 billion dollars.