Alphabet
$GOOGL (+0,9 %) has announced the planned acquisition of Hubspot
$HUBS, (-0,17 %) a provider of marketing software. Hubspot achieved a turnover of 2.2 billion dollars and a loss of 176 million dollars last year.

The takeover was intended to help Alphabet compete with Microsoft $MSFT (-0,01 %), Oracle $ORCL (+0,24 %) and Salesforce
$CRM (+0 %) but encountered concerns about possible antitrust investigations.

The current company value Hubspot is valued at 25 billion dollars.